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Home > Session 2 > Objectives | Readings | Online Resources

Online Resources: Session 2 – Concept Kick Start

The following suggested blog articles emphasize my belief that an idea has no value. Ideas on their own are just not that important.

A Really Good Answer to a Very Common Question

“What Were They Thinking?” Awards

I Had That Idea Years Ago!

Forget it; Your Idea has no Value

If Execution is What Matters, Where Does That Leave Ideas?

Slippery Idea Ownership Updated

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  • Course Sessions

    • Session 1: Introduction
    • Session 2: Concept Kick Start
    • Session 3: Business Basics
    • Session 4: Market Analysis
    • Session 5: Marketing Strategy
    • Session 6: Basic Numbers Part 1
    • Session 7: Basic Numbers Part 2
    • Session 8: Getting Financed
    • Session 9: Building a Team
    • Session 10: The Web
    • Session 11: Cash and Taxes
    • Session 12: Plans and Pitches
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