elevator speech

In this session you will learn about:

  • A business ‘pitch’ and a business ‘plan’
  • Plan vs. actual
  • Where to go from here


You have your business idea. You know who your target market is. You have planned your sales, costs of sales and expenses. You now have the key elements in place to describe your business. Whether it’s a pitch or a full business plan, use the format that best meets your needs.